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Timer for your business

CRM, automation and AI for manufacturers and distributors.

Timer runs manufacturers and distributors on one system: CRM, quotes, purchase orders, supplier follow-up, engineering changes and invoices, with AI.

01 What it does

What is the right CRM and software for manufacturers and distributors?

Timer runs a manufacturer, distributor or wholesaler on one system: a built-in CRM for customers and quotes, the order desk inbox, supplier follow-up, catalog and stock, engineering approvals and invoices, with Pallas, Timer's AI, drafting the next step for a person to approve.

CUSTOMERSEvery account on one recordQuotes, POs, pricing exceptions, specs, calls and invoices, on the buyer's record.
QUOTESQuotes that get an answerEach RFQ becomes a deal with a value, and a quiet quote returns to the rep's list.
ORDERSThe order desk inbox, readPOs arriving as emails, PDFs and spreadsheets land on the right customer, checked against the quote.
SUPPLIERSSupplier promises in sightWhat each supplier confirmed, the lead time they gave and the day it slipped.
CHANGESSpec changes signed and datedDrawing revisions go through Approvals, with who approved what, and when.
MONEYInvoices that follow the shipmentThe invoice goes out when the order is marked shipped, and overdue balances are followed up without anyone chasing.

The ERP knows the part number. Timer remembers the customer: the price promised, the revision approved, the quote still waiting for a PO.

02 A working day

What does a Tuesday at a manufacturer or distributor look like on Timer?

On Timer, inside sales, the order desk, purchasing and engineering work from one record of every customer and supplier, so every quote, PO and late delivery lands where the next person will look.

07:45The morning listThe sales manager opens Timer to what needs a person: two quiet quotes, a PO that does not match its quote, an invoice three weeks overdue.
08:30An RFQ with a drawingA buyer wants a price on a run of brackets. Pallas drafts it from the catalog and the customer's last price, and the estimator checks the margin.
10:15The scanned POA purchase order arrives as a scan. Timer files it on the customer and flags one line that still names the old drawing revision.
11:40The supplier slipsThe steel supplier moves delivery back a week. The new date sits next to the promised one, and Pallas drafts the update for the waiting customer.
14:00The tolerance changeA customer asks for a tighter tolerance. Engineering and quality approve revision C, and the customer signs it.
17:10Shipped and invoicedThe order is marked shipped, the invoice goes out the same afternoon, and the follow-up is set for the due date.

Every promise that day landed on a record, and nothing reached a customer without a person's yes.

03 CRM or ERP

Do manufacturers and distributors need a CRM, an ERP, or both?

Most need both jobs done: the ERP counts stock, runs production orders and keeps the ledger, and Timer runs everything around the order, from the RFQ to the paid invoice, on one record per account.

Timer works beside the ERP from day one, with nothing switched off. A smaller distributor or wholesaler that has outgrown spreadsheets runs its catalog, stock, quotes and invoices in Timer.

What a manufacturer or distributor runs on Timer
What the business needsIn Timer
Customers, buyers and ship-to contactsIncluded
RFQs and quotes as a pipeline with valuesIncluded
Purchase orders read from email, PDF and scansIncluded
Catalog, SKUs, stock and reorder pointsIncluded
Supplier confirmations and lead timesIncluded
Engineering changes, approvals and e-signaturesIncluded
Invoices and overdue follow-upIncluded
New accounts found and scoredIncluded
Answers from your own records, with sourcesIncluded

04 Quotes

How do I answer RFQs faster and follow up on every quote?

Timer turns every RFQ into an open deal with its value. Pallas drafts the quote from your catalog and the customer's past orders, a person checks the margin and sends it, and a Flow brings back every quote that goes quiet.

01DraftedPallas drafts from the catalog, the customer's last price and the supplier's lead time.
02Margin approvedThe estimator adjusts a line and approves, and the approval is on record, not in an email thread.
03Followed upAfter the days you choose with no answer, the quote returns to the rep with a follow-up drafted from what the buyer asked.
04WonThe PO arrives, the deal closes at its real value, and the order desk gets it with the quote attached.

A quote nobody follows up is a price handed to a competitor to beat.

05 Purchase orders

Can AI read purchase orders and RFQs, and what happens when a line does not match?

Yes. Pallas, Timer's AI, reads purchase orders and RFQs that arrive as emails, PDFs, spreadsheets and scans, files each one on the right customer next to its quote, and flags any line that differs. A person on the order desk confirms before anything is entered.

MATCHRight customer, right quoteFiled on the account it came from, next to the quote it answers.
CHECKLines that do not matchA price, quantity, part number or revision that differs from the quote is flagged, never quietly accepted.
CONFIRMA person says yesThe order desk confirms or corrects, and the acknowledgment Pallas drafted goes when they approve.
RECORDWho confirmed itTimer Seal records every consequential action, so "who said yes to this?" has an answer.

It takes the re-typing out of order entry, not the judgment. Price lists, drawings and customer terms stay in the EU, isolated to your organization and never used to train AI models. More on how Timer handles data.

06 Handover

What happens to my buyers and their pricing when a sales rep leaves or retires?

On Timer the accounts stay with the company. Every quote, pricing exception, substitution and promise a rep made sits on the customer record with its source, so the replacement inherits the relationship on day one.

01The price agreed in a meetingThe discount is in the transcript and on the account, not in the rep's head.
02The substitution they acceptedThe alternative part a buyer accepted is on record, with the email where they said yes.
03A briefing per accountPallas briefs the new rep on each customer: who buys, what they pay, what was promised, what is overdue.

Independent reps selling your lines work the same way: Permissions decide which customers each one sees, and every note they add stays on the company's record.

07 Engineering changes

How do I prove who approved an engineering change, and which revision we shipped?

Timer runs every engineering change through Approvals: the customer's request, the new drawing revision, who approved it and when, signed, dated and attached to the item and the customer. The answer is a record, not someone's memory.

01ApprovedEngineering, quality and sales approve in turn, each with a name and a date.
02SignedWhen the customer must agree, the new revision goes out for e-signature.
03ShippedAsk Pallas which revision went out on an order, and the answer comes with the PO, the approval and the drawing.

A smaller manufacturer with no PLM gets a change log of revisions, approvers and dates, with no spreadsheet to maintain. Read the manufacturing case study for one shared context across every team.

08 Cost

How much does Timer cost for a manufacturer or distributor?

A manufacturer or distributor runs on Timer Business Essential, from €200 a month for the company. Billed monthly, with no contract.

Business Essential€200/moStarting price, for the whole company: sales, the order desk, purchasing, engineering and the warehouse on one memory.

Set it against one order won from a quote that would have gone quiet. The company's memory exports in full if you ever leave. Get started and a person sets up the account with you.

09 Start

How does a manufacturer or distributor start on Timer?

A manufacturer or distributor starts on Timer by connecting the mail, calendar and drive it already uses, order desk inbox included. Timer reads them from day one, with nothing to migrate and nothing to tag.

01ConnectGmail, Outlook or any IMAP mail, Google or Apple Calendar, Google Drive, Slack, WhatsApp and Zoom.
02Bring the accountsImport customers and suppliers from a spreadsheet. Timer proposes the column mapping and previews it before anything is written.
03Turn on one FlowStart with quote follow-up, where orders are already waiting.
04Decide what runs aloneEverything waits for a person's yes until you decide a step may run on its own.

Start with the quotes already out. Some are orders nobody has chased yet.

Turn the quotes already out into orders

Connect the sales and order desk inboxes, bring in your customers, and Timer brings back every quote still waiting for a PO. Pallas drafts, your team approves.

Get started

The future belongs to organizations that remember.

For companies of 50 people or more.